campusletmehear
letmehear 时间:2021-01-15 阅读:()
WWW.
ARTEMUNDI.
COM1Don'tBelieveEverythingYouHear…RealEyesRealizeRealLies1OnWednesday,April20th2016,TheFLAGArtFoundationhostedaconversationbetweenartistJeffKoonsandFLAGfounderGlennFuhrman.
Artemundi'sCEOJavierLumbreraswasinvitedandparticipatedinthediscussioncenteredonthecontemporaryart'stheocratictemper.
ItiswidelyknownthatKoonsturnsbanalobjectsintohigharticonsaspartofhissarcasticmodusoperandi,whichinfacttriflesonthealmost-sacredcharacterthathasbeendevelopedbythecontemporaryartfollowers.
DespitehowmuchcoevalKoons'practiceis,itstillborrowswidelyfromart-historicaltechniquesandstyles;althoughoftenseenasironicortongue-in-cheek,Koonsartworksareearnestandoptimistic.
WhenKoonswasaskedifhehadsufferedinhislife(asifartistshadtosufferinordertocreaterelevantworks),hisanswerwas"Notreally".
Hediddiscernhowsomepeopleareoftenempoweredfromnegativity,speciallythepress.
Itisourbelieftofocusonthepositiveandnotonlytodegradethepast.
Thisproactivefeelinghasnotbeensharedwithsomemediaplayers,whoinsteadofbeingforthcomingandpositive,theydocherrypickingwiththenegativeperspective.
Theybelievethatthepessimisticattitudebestowsanadvantageformitsdestructivepower.
AnexampleofthisistheNewYorkTimes'articletitled:"2Art1QuotefromTupacShakurWWW.
ARTEMUNDI.
COM2Worlds:FlushMoMA,StrugglingMet"writtenbyRobinPogrebinandPublishedonApril21st,20162.
TheoriginalpurposeofthisarticlewastoentailthesharpcontrastoftheeconomicsituationsbetweentheMetropolitanMuseumofArtandtheMoMA.
Ononeside–thecontemporaryandfancyone-,theMoMAhasjustreceiveda$100millionUSDdonationbyDavidGeffen,theepitomeofthenewrichstereotypewithaprestige-purchasingpathology.
3Ontheotherside,thewriterassumesthattheMetisatimebombfullof"ballooningdeficits,possiblestaffcutsandaholdontheplanningofanewwingdedicatedtoModernandcontemporaryart.
"4Forsometime,museumshavebecomestewardsofcontemporaryartasobjectsofworship,andtosomedegree,theyhavereplacedthefunctionofexplicitlyreligiousspacesasforumsofindoctrination.
Museumshavebecomeintothecathedralsofthetwentyfirstcenturyarchitecture,thankstotheirmagnificentstructuresandtothefactthattheyareameetingplaceformillionsof"faithful"whoarrivefromnearbyandonpilgrimageandfillforumsdedicatedtotheartworship.
5Asanyotherreligion,art'sworshiphasdevelopedsects.
Inthiscase,thesuperiorityofcontemporaryartovertherestoftheartisticperiodshasbecomeacriticdoctrine.
2Toreadthecompletearticle,pleasereferto:Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
3DavidGeffenhasbeencalledbythepressas"America'sWorstPhilanthropist"becauseofhisnarcissisticgiftsalwaysareconditionedtotheplacementofhisname,forexample:A$100milliondonationtoUCLAto"establishaprivatemiddleandhighschoolontheWestwoodcampuspartlyforthechildrenoffacultyandstaff"hadtobecalledTheGeffenAcademy.
Hegave$100milliontoLincolnCenterfortheexpresspurposeofputtinghisownnameontheconcerthall—goingsofarastopay$15milliontothefamilyofAveryFisher,theguywhosenamewasalreadyontheconcerthall.
Person,andHamiltonNolan.
"DavidGeffen:America'sWorstPhilanthropist.
"Gawker.
12Nov.
2015.
Web.
27Apr.
2016.
.
4Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
5Lumbreras,Javier.
TheArtofCollectingArt.
Mexico,Barcelona:Artemundi.
2011.
Print.
p.
147WWW.
ARTEMUNDI.
COM3PogrebinrecalltheartcriticHollandCorret–alsofromtheNewYorkTimes-inhisarticle.
CorretoncecalledtheMetcollection"aninstitutionalembarrassment,inpartbecauseit'slongtimeformerdirectorPhilippedeMontebellowaswaryoffollowingtrends".
6Afterthiscomment,Mr.
MontebelloshouldreceiveanothermedalforkeepingtheMet'sintegrityintact.
Conceivedasa"libraryofart",whyshouldtheMetropolitanMuseumofArtfollowtrendsSinceitwasfoundedduringtheIllustrationera,theencyclopediccharacterofthevenuehashelditsstatementforover140years.
Furthermore,onJanuary13th2015,theTrusteesofTheMetropolitanMuseumofArtreaffirmedthisstatementofpurposeandsupplementeditwiththefollowingstatementofmission:"TheMetropolitanMuseumofArtcollects,studies,conserves,andpresentssignificantworksofartacrossalltimesandculturesinordertoconnectpeopletocreativity,knowledge,andideas.
"7ShouldThomasP.
Campbell–thecurrentdirector,followingthethirty-one-yeartenureofPhilippedeMontebello–compromisethe$300millionbudgetgivenbyreasonofitsencyclopedictemper,justtobe"trendy"Thecurrent$10milliondeficitpresentedinPogrebin'sarticlemightlookshockingatfirstglance;butitisactuallya3.
3%fromits$300millionbudget.
Thisafinancialachievementifwetakeinaccounttherenovationofthecurrentlocation,therebrandingandthecreationoftheMetBreuerbuildingforModernandContemporaryart.
ThesensationalistapproachoftheNewYorkTimes'authorputsunderdoubttheabilitytoraisemoneyforthenewwingandputsonthetablethenecessitytoreducethemuseum'spersonnel"bydozens"8.
Nevertheless,ThomasCampbell,thedirectoroftheMetropolitanMuseumofArt,toldtheNewYorkerthisyear:"Ican'traise$100mforasingleworkofart,butwhatIcandoisraise$600mtorebuildtheModernwing.
That'seasiertodo.
"96Ibidem.
7"AboutTheMet.
"TheMetropolitanMuseumofArt,I.
e.
TheMetMuseum.
Web.
27Apr.
2016.
.
8Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
9Halperin,Julia.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
4Apr.
2016.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM4Inaddition,thenumerousentranceticketsareconstantassetenteringtotheMet'swallet.
Thereareapproximately850millionvisitseachyeartoAmericanmuseums,morethanallmajorleaguesportingeventsandthemeparkscombined.
10AsPogrebincomments,itistruethattheaudienceforMoMA'sarthasgrownexponentiallyinthelastdecade,andsothepressscopeforthissector'smarket.
11ModernandContemporaryarthasbecomeafashionstatementpubliclysponsoredbythepress,whichempowermenthasincreasedsubstantiallyinrecentyears.
Thepoweroftoday'smedia,governments,andlargecorporationsincontrolanddistorttheinformationthattheygivetothepublicinordertopromoteconsumerism,materialism,frivolities,etc.
Themassivemediacoverageon"trendy"eventshasinfluencedthenew-richcollectors,whostillhavethenecessityofculturalrecognition,intellectuallegitimization,andsocialstatusthatartmayoffer.
Nevertheless,ifweturnoffthespotlightsforasecond,theMetropolitancontinuousattendancesuccessreveals.
Thatis,NewYork'sMetropolitanMuseumdrewin6.
5millionannualvisitorstoitspermanentcollection,helpingthevenerableinstitutiontojumptothirdplaceformlastyearranking,makingitthemostvisitedmuseumintheUS.
12Ontheotherhand,MoMA'sattendanceonlyreachedthe2.
81millionvisitorslastyear13,farfromthetop10.
10"Museums:DidYouKnow"AmericanAllianceofMuseums.
2015.
Web.
.
11Foradeeperanalysisofthischangeoftaste,pleasereferto:Edid,Giovana,andFedericoLeónDeLaVega.
"WhyGreatArtBoresYou.
"Artemundi.
16Dec.
2015.
Web.
27Apr.
2016.
.
12Neuendorf,Henri.
"MuseumAttendance2015SurveyReleased-ArtnetNews.
"ArtnetNews.
31Mar.
2016.
Web.
27Apr.
2016.
.
13"Museums:Compare.
"Wandervat.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM5Furthermore,withtheexceptionoftheTateModern,allthetop10worldwidemostvisitedmuseumsarenotfocusedonmodernorcontemporaryart.
MoMA'smarketingteamhasdoneagreatjobpublicizingitstemporalexhibitions,whichhavedominatedtheNewYorkartscene.
Itorganized14ofthecity'stop20most-visitedshowsin2015atthecosmopolitancity.
ItsRobertGoberexhibition(5,380visitorsaday)eclipsedthecontroversialBjrkshow(5,221aday).
ButthiswasnotenoughtobeattheMetropolitanMuseumofArt'sexhibitionontheinfluenceofChinaonWesternfashion,whichhad6,581visitorsadayand815,992intotal.
14Worldwide,ThegreatMastersoftheMingDinastydominatedthemuseumattendancein2015attheNationalPalaceMuseumwithover1,131,788visitors.
Ifwecontinueanalyzingtherestofthetop20mostpopularexhibitions,wewouldfoundthat16outofthe20arenotrelatedtocontemporaryart.
Itisoftenassumed,andsometimesdeplored,thataconcentrationonvisitornumbersisacontemporaryphenomenon,asifmodernmuseummanagershaveinventedafetisharoundthesefigures,therebymakingitdifficultforconservativemuseumcuratorstopursuetheirmorespecialistinterests.
RalphRugoff,DirectoroftheHaywardGallery,Londondeclares:"Weallwantpeopletoseeshows,butthetotalnumberofpeoplewhowentisjustonemetric.
"Rugoffstressesthequalityofvisitors'encounterswithart.
"If20,000peopleeachspenttwohoursinashow,that's[worth]morethanif100,000eachspentonly20minutes,"hesays.
15First,wehavetoconsiderthattheMetropolitan14Harddatatakenfrom:Pes,Javier.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
31Mar.
2015.
Web.
27Apr.
2016.
.
15Pes,Javier.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
31Mar.
2016.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM6Museumhasover427,095objectsondisplayinitstwo-million-square-footbuilding,andcompareitwiththeMoMA's200,000collection.
Furthermore,astudymadein2001byJeffreyandLisaSmithattheMetropolitanMuseumofArtdiscoveredthattheaveragetimespentonapieceis17seconds.
Onthecontrast,thesamestudydoneattheMoMAunveiledthatitdoesn'treallyholdvisitorsattentionasmuchasonemightthinksincetheaverageviewingtimeisamere10seconds.
16Inthiscase,theMethaveeverythingtogain.
Finally,weshouldnotforgetthemuseum'sperpetualroleasguardianofart,incontrastwiththefashionableartmarketenvironment.
Bothshouldnotbeconsideredasexcludingandholdthesameimportance.
Thedifferencereliesintheacquisitionstrategybetweenbothmuseums.
Ononeside,theMoMAseeksforartworksthatwillbecomeemblematicpiecesofthecollectioninthefuture.
Inordertobesuccessful,theMoMA'smarketapproachneedstobuyabroadanddiverseselectionofartpiecesfromwhichonlyafewofthemwillconsummate.
Onthecontrary,theMetinvestsonlyonartworksthathavebeenalreadyconsideredasiconic.
Sincetimedecideswhicharethebestrepresentativesofanartisticperiod,theMet'sacquisitionprogramforcontemporaryarthavebeenwaitingenoughtorealizetheoutstandingartistsofourera.
HerereliesthereasonwhytheMethasscarcelybeguncollectingmodernandcontemporary.
Followingwithitsencyclopediccode,Met'sapproachdelimitsquantityandupraisesquality.
Forthisreasonbothmuseumsshouldbeconsideredassupplementaryandnotasrivals.
Notwithstandingalloftheabove,theMetropolitanMuseum'ssituationisfarfromwhatRobinPogrebinhaspublished.
OthermuseumsmaysurpasstheMetropolitanincertainareasofcollecting—therearebetterRenaissancepaintingsintheUffizi,moreFrenchmasterpiecesintheLouvre,andmoreFlemishpaintingsinthePradoMuseum—butfordepthandcomprehensivenesstheMethasnoequal.
TheMet'saudiencedoesnothavetobesoldonthetrends,becausetheaudienceis,apriori,aculturalélite.
Ironically,"traditionalists"likeMontebelloarethetruerebelsthatfightagainstthecontemporaryartsectfullofobliviousplayers.
16Orensanz,Angel.
"ArchiveTagArchives:TheAverageTimePeopleLookataPainting.
"TheAngelOrensanzFoundation.
21Aug.
2012.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM7ByGiovanaEdidandJavierLumbrerasSOURCESCONSULTED:"AboutTheMet.
"TheMetropolitanMuseumofArt,I.
e.
TheMetMuseum.
Web.
27Apr.
2016.
.
"Museums:DidYouKnow"AmericanAllianceofMuseums.
2015.
Web.
.
"Museums:Compare.
"Wandervat.
Web.
27Apr.
2016.
.
Edid,Giovana,andFedericoLeónDeLaVega.
"WhyGreatArtBoresYou.
"Artemundi.
16Dec.
2015.
Web.
27Apr.
2016.
.
Halperin,Julia.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
4Apr.
2016.
Web.
27Apr.
2016.
.
Harddatatakenfrom:Pes,Javier.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
31Mar.
2015.
Web.
27Apr.
2016.
.
Lumbreras,Javier.
ElArteDeColeccionarArte.
Mexico,D.
F.
:Artemundi.
2011.
Print.
p.
147Neuendorf,Henri.
"MuseumAttendance2015SurveyReleased-ArtnetNews.
"ArtnetNews.
31Mar.
2016.
Web.
27Apr.
2016.
.
Pes,Javier.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
31Mar.
2016.
Web.
27Apr.
2016.
.
Person,andHamiltonNolan.
"DavidGeffen:America'sWorstPhilanthropist.
"Gawker.
12Nov.
2015.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Orensanz,Angel.
"ArchiveTagArchives:TheAverageTimePeopleLookataPainting.
"TheAngelOrensanzFoundation.
21Aug.
2012.
Web.
27Apr.
2016.
.
ARTEMUNDI.
COM1Don'tBelieveEverythingYouHear…RealEyesRealizeRealLies1OnWednesday,April20th2016,TheFLAGArtFoundationhostedaconversationbetweenartistJeffKoonsandFLAGfounderGlennFuhrman.
Artemundi'sCEOJavierLumbreraswasinvitedandparticipatedinthediscussioncenteredonthecontemporaryart'stheocratictemper.
ItiswidelyknownthatKoonsturnsbanalobjectsintohigharticonsaspartofhissarcasticmodusoperandi,whichinfacttriflesonthealmost-sacredcharacterthathasbeendevelopedbythecontemporaryartfollowers.
DespitehowmuchcoevalKoons'practiceis,itstillborrowswidelyfromart-historicaltechniquesandstyles;althoughoftenseenasironicortongue-in-cheek,Koonsartworksareearnestandoptimistic.
WhenKoonswasaskedifhehadsufferedinhislife(asifartistshadtosufferinordertocreaterelevantworks),hisanswerwas"Notreally".
Hediddiscernhowsomepeopleareoftenempoweredfromnegativity,speciallythepress.
Itisourbelieftofocusonthepositiveandnotonlytodegradethepast.
Thisproactivefeelinghasnotbeensharedwithsomemediaplayers,whoinsteadofbeingforthcomingandpositive,theydocherrypickingwiththenegativeperspective.
Theybelievethatthepessimisticattitudebestowsanadvantageformitsdestructivepower.
AnexampleofthisistheNewYorkTimes'articletitled:"2Art1QuotefromTupacShakurWWW.
ARTEMUNDI.
COM2Worlds:FlushMoMA,StrugglingMet"writtenbyRobinPogrebinandPublishedonApril21st,20162.
TheoriginalpurposeofthisarticlewastoentailthesharpcontrastoftheeconomicsituationsbetweentheMetropolitanMuseumofArtandtheMoMA.
Ononeside–thecontemporaryandfancyone-,theMoMAhasjustreceiveda$100millionUSDdonationbyDavidGeffen,theepitomeofthenewrichstereotypewithaprestige-purchasingpathology.
3Ontheotherside,thewriterassumesthattheMetisatimebombfullof"ballooningdeficits,possiblestaffcutsandaholdontheplanningofanewwingdedicatedtoModernandcontemporaryart.
"4Forsometime,museumshavebecomestewardsofcontemporaryartasobjectsofworship,andtosomedegree,theyhavereplacedthefunctionofexplicitlyreligiousspacesasforumsofindoctrination.
Museumshavebecomeintothecathedralsofthetwentyfirstcenturyarchitecture,thankstotheirmagnificentstructuresandtothefactthattheyareameetingplaceformillionsof"faithful"whoarrivefromnearbyandonpilgrimageandfillforumsdedicatedtotheartworship.
5Asanyotherreligion,art'sworshiphasdevelopedsects.
Inthiscase,thesuperiorityofcontemporaryartovertherestoftheartisticperiodshasbecomeacriticdoctrine.
2Toreadthecompletearticle,pleasereferto:Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
3DavidGeffenhasbeencalledbythepressas"America'sWorstPhilanthropist"becauseofhisnarcissisticgiftsalwaysareconditionedtotheplacementofhisname,forexample:A$100milliondonationtoUCLAto"establishaprivatemiddleandhighschoolontheWestwoodcampuspartlyforthechildrenoffacultyandstaff"hadtobecalledTheGeffenAcademy.
Hegave$100milliontoLincolnCenterfortheexpresspurposeofputtinghisownnameontheconcerthall—goingsofarastopay$15milliontothefamilyofAveryFisher,theguywhosenamewasalreadyontheconcerthall.
Person,andHamiltonNolan.
"DavidGeffen:America'sWorstPhilanthropist.
"Gawker.
12Nov.
2015.
Web.
27Apr.
2016.
.
4Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
5Lumbreras,Javier.
TheArtofCollectingArt.
Mexico,Barcelona:Artemundi.
2011.
Print.
p.
147WWW.
ARTEMUNDI.
COM3PogrebinrecalltheartcriticHollandCorret–alsofromtheNewYorkTimes-inhisarticle.
CorretoncecalledtheMetcollection"aninstitutionalembarrassment,inpartbecauseit'slongtimeformerdirectorPhilippedeMontebellowaswaryoffollowingtrends".
6Afterthiscomment,Mr.
MontebelloshouldreceiveanothermedalforkeepingtheMet'sintegrityintact.
Conceivedasa"libraryofart",whyshouldtheMetropolitanMuseumofArtfollowtrendsSinceitwasfoundedduringtheIllustrationera,theencyclopediccharacterofthevenuehashelditsstatementforover140years.
Furthermore,onJanuary13th2015,theTrusteesofTheMetropolitanMuseumofArtreaffirmedthisstatementofpurposeandsupplementeditwiththefollowingstatementofmission:"TheMetropolitanMuseumofArtcollects,studies,conserves,andpresentssignificantworksofartacrossalltimesandculturesinordertoconnectpeopletocreativity,knowledge,andideas.
"7ShouldThomasP.
Campbell–thecurrentdirector,followingthethirty-one-yeartenureofPhilippedeMontebello–compromisethe$300millionbudgetgivenbyreasonofitsencyclopedictemper,justtobe"trendy"Thecurrent$10milliondeficitpresentedinPogrebin'sarticlemightlookshockingatfirstglance;butitisactuallya3.
3%fromits$300millionbudget.
Thisafinancialachievementifwetakeinaccounttherenovationofthecurrentlocation,therebrandingandthecreationoftheMetBreuerbuildingforModernandContemporaryart.
ThesensationalistapproachoftheNewYorkTimes'authorputsunderdoubttheabilitytoraisemoneyforthenewwingandputsonthetablethenecessitytoreducethemuseum'spersonnel"bydozens"8.
Nevertheless,ThomasCampbell,thedirectoroftheMetropolitanMuseumofArt,toldtheNewYorkerthisyear:"Ican'traise$100mforasingleworkofart,butwhatIcandoisraise$600mtorebuildtheModernwing.
That'seasiertodo.
"96Ibidem.
7"AboutTheMet.
"TheMetropolitanMuseumofArt,I.
e.
TheMetMuseum.
Web.
27Apr.
2016.
.
8Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
9Halperin,Julia.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
4Apr.
2016.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM4Inaddition,thenumerousentranceticketsareconstantassetenteringtotheMet'swallet.
Thereareapproximately850millionvisitseachyeartoAmericanmuseums,morethanallmajorleaguesportingeventsandthemeparkscombined.
10AsPogrebincomments,itistruethattheaudienceforMoMA'sarthasgrownexponentiallyinthelastdecade,andsothepressscopeforthissector'smarket.
11ModernandContemporaryarthasbecomeafashionstatementpubliclysponsoredbythepress,whichempowermenthasincreasedsubstantiallyinrecentyears.
Thepoweroftoday'smedia,governments,andlargecorporationsincontrolanddistorttheinformationthattheygivetothepublicinordertopromoteconsumerism,materialism,frivolities,etc.
Themassivemediacoverageon"trendy"eventshasinfluencedthenew-richcollectors,whostillhavethenecessityofculturalrecognition,intellectuallegitimization,andsocialstatusthatartmayoffer.
Nevertheless,ifweturnoffthespotlightsforasecond,theMetropolitancontinuousattendancesuccessreveals.
Thatis,NewYork'sMetropolitanMuseumdrewin6.
5millionannualvisitorstoitspermanentcollection,helpingthevenerableinstitutiontojumptothirdplaceformlastyearranking,makingitthemostvisitedmuseumintheUS.
12Ontheotherhand,MoMA'sattendanceonlyreachedthe2.
81millionvisitorslastyear13,farfromthetop10.
10"Museums:DidYouKnow"AmericanAllianceofMuseums.
2015.
Web.
.
11Foradeeperanalysisofthischangeoftaste,pleasereferto:Edid,Giovana,andFedericoLeónDeLaVega.
"WhyGreatArtBoresYou.
"Artemundi.
16Dec.
2015.
Web.
27Apr.
2016.
.
12Neuendorf,Henri.
"MuseumAttendance2015SurveyReleased-ArtnetNews.
"ArtnetNews.
31Mar.
2016.
Web.
27Apr.
2016.
.
13"Museums:Compare.
"Wandervat.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM5Furthermore,withtheexceptionoftheTateModern,allthetop10worldwidemostvisitedmuseumsarenotfocusedonmodernorcontemporaryart.
MoMA'smarketingteamhasdoneagreatjobpublicizingitstemporalexhibitions,whichhavedominatedtheNewYorkartscene.
Itorganized14ofthecity'stop20most-visitedshowsin2015atthecosmopolitancity.
ItsRobertGoberexhibition(5,380visitorsaday)eclipsedthecontroversialBjrkshow(5,221aday).
ButthiswasnotenoughtobeattheMetropolitanMuseumofArt'sexhibitionontheinfluenceofChinaonWesternfashion,whichhad6,581visitorsadayand815,992intotal.
14Worldwide,ThegreatMastersoftheMingDinastydominatedthemuseumattendancein2015attheNationalPalaceMuseumwithover1,131,788visitors.
Ifwecontinueanalyzingtherestofthetop20mostpopularexhibitions,wewouldfoundthat16outofthe20arenotrelatedtocontemporaryart.
Itisoftenassumed,andsometimesdeplored,thataconcentrationonvisitornumbersisacontemporaryphenomenon,asifmodernmuseummanagershaveinventedafetisharoundthesefigures,therebymakingitdifficultforconservativemuseumcuratorstopursuetheirmorespecialistinterests.
RalphRugoff,DirectoroftheHaywardGallery,Londondeclares:"Weallwantpeopletoseeshows,butthetotalnumberofpeoplewhowentisjustonemetric.
"Rugoffstressesthequalityofvisitors'encounterswithart.
"If20,000peopleeachspenttwohoursinashow,that's[worth]morethanif100,000eachspentonly20minutes,"hesays.
15First,wehavetoconsiderthattheMetropolitan14Harddatatakenfrom:Pes,Javier.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
31Mar.
2015.
Web.
27Apr.
2016.
.
15Pes,Javier.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
31Mar.
2016.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM6Museumhasover427,095objectsondisplayinitstwo-million-square-footbuilding,andcompareitwiththeMoMA's200,000collection.
Furthermore,astudymadein2001byJeffreyandLisaSmithattheMetropolitanMuseumofArtdiscoveredthattheaveragetimespentonapieceis17seconds.
Onthecontrast,thesamestudydoneattheMoMAunveiledthatitdoesn'treallyholdvisitorsattentionasmuchasonemightthinksincetheaverageviewingtimeisamere10seconds.
16Inthiscase,theMethaveeverythingtogain.
Finally,weshouldnotforgetthemuseum'sperpetualroleasguardianofart,incontrastwiththefashionableartmarketenvironment.
Bothshouldnotbeconsideredasexcludingandholdthesameimportance.
Thedifferencereliesintheacquisitionstrategybetweenbothmuseums.
Ononeside,theMoMAseeksforartworksthatwillbecomeemblematicpiecesofthecollectioninthefuture.
Inordertobesuccessful,theMoMA'smarketapproachneedstobuyabroadanddiverseselectionofartpiecesfromwhichonlyafewofthemwillconsummate.
Onthecontrary,theMetinvestsonlyonartworksthathavebeenalreadyconsideredasiconic.
Sincetimedecideswhicharethebestrepresentativesofanartisticperiod,theMet'sacquisitionprogramforcontemporaryarthavebeenwaitingenoughtorealizetheoutstandingartistsofourera.
HerereliesthereasonwhytheMethasscarcelybeguncollectingmodernandcontemporary.
Followingwithitsencyclopediccode,Met'sapproachdelimitsquantityandupraisesquality.
Forthisreasonbothmuseumsshouldbeconsideredassupplementaryandnotasrivals.
Notwithstandingalloftheabove,theMetropolitanMuseum'ssituationisfarfromwhatRobinPogrebinhaspublished.
OthermuseumsmaysurpasstheMetropolitanincertainareasofcollecting—therearebetterRenaissancepaintingsintheUffizi,moreFrenchmasterpiecesintheLouvre,andmoreFlemishpaintingsinthePradoMuseum—butfordepthandcomprehensivenesstheMethasnoequal.
TheMet'saudiencedoesnothavetobesoldonthetrends,becausetheaudienceis,apriori,aculturalélite.
Ironically,"traditionalists"likeMontebelloarethetruerebelsthatfightagainstthecontemporaryartsectfullofobliviousplayers.
16Orensanz,Angel.
"ArchiveTagArchives:TheAverageTimePeopleLookataPainting.
"TheAngelOrensanzFoundation.
21Aug.
2012.
Web.
27Apr.
2016.
.
WWW.
ARTEMUNDI.
COM7ByGiovanaEdidandJavierLumbrerasSOURCESCONSULTED:"AboutTheMet.
"TheMetropolitanMuseumofArt,I.
e.
TheMetMuseum.
Web.
27Apr.
2016.
.
"Museums:DidYouKnow"AmericanAllianceofMuseums.
2015.
Web.
.
"Museums:Compare.
"Wandervat.
Web.
27Apr.
2016.
.
Edid,Giovana,andFedericoLeónDeLaVega.
"WhyGreatArtBoresYou.
"Artemundi.
16Dec.
2015.
Web.
27Apr.
2016.
.
Halperin,Julia.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
"USMuseumsSpent$5bntoExpandasEconomyShrank.
4Apr.
2016.
Web.
27Apr.
2016.
.
Harddatatakenfrom:Pes,Javier.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
"VisitorFigures2015:JeffKoonsIstheToastofParisandBilbao.
31Mar.
2015.
Web.
27Apr.
2016.
.
Lumbreras,Javier.
ElArteDeColeccionarArte.
Mexico,D.
F.
:Artemundi.
2011.
Print.
p.
147Neuendorf,Henri.
"MuseumAttendance2015SurveyReleased-ArtnetNews.
"ArtnetNews.
31Mar.
2016.
Web.
27Apr.
2016.
.
Pes,Javier.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
"It'sNotAllaboutAttendance:FiveMuseumDirectorsonHowTheyMeasureSuccess.
31Mar.
2016.
Web.
27Apr.
2016.
.
Person,andHamiltonNolan.
"DavidGeffen:America'sWorstPhilanthropist.
"Gawker.
12Nov.
2015.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Pogrebin,Robin.
"2ArtWorlds:FlushMoMA,StrugglingMet.
"TheNewYorkTimes.
TheNewYorkTimes,21Apr.
2016.
Web.
27Apr.
2016.
.
Orensanz,Angel.
"ArchiveTagArchives:TheAverageTimePeopleLookataPainting.
"TheAngelOrensanzFoundation.
21Aug.
2012.
Web.
27Apr.
2016.
.
- campusletmehear相关文档
- Alternativeletmehear
- 真题letmehear
- treeletmehear
- 3.letmehear
- reservedletmehear
- Familyletmehear
麻花云：3折优惠，香港CN2安徽麻花云香港安徽移动BGP云服务器（大带宽）
麻花云在7月特意为主机测评用户群定制了促销活动：香港宽频CN2云服务器、安徽移动云服务器（BGP网络，非单线，效果更好）、安徽移动独立服务器、安徽电信独立服务器，全部不限制流量，自带一个IPv4，默认5Gbps的DDoS防御。活动链接：https://www.mhyun.net/act/zjcp特价云服务器不限流量，自带一个IPv4，5Gbps防御香港宽频CN2全固态Ⅲ型 4核4G【KVM】内存：...
UCloud云服务器低至年59元
最近我们是不是在讨论较多的是关于K12教育的问题，培训机构由于资本的介入确实让家长更为焦虑，对于这样的整改我们还是很支持的。实际上，在云服务器市场中，我们也看到内卷和资本的力量，各大云服务商竞争也是相当激烈，更不用说个人和小公司服务商日子确实不好过。今天有看到UCloud发布的夏季促销活动，直接提前和双十一保价挂钩。这就是说，人家直接在暑假的时候就上线双十一的活动。早年的双十一活动会提前一周到十天...
A2Hosting三年付$1.99/月，庆祝18周年/WordPress共享主机最高优惠81%/100GB SSD空间/无限流量
A2Hosting主机，A2Hosting怎么样？A2Hosting是UK2集团下属公司，成立于2003年的老牌国外主机商，产品包括虚拟主机、VPS和独立服务器等，数据中心提供包括美国、新加坡softlayer和荷兰三个地区机房。A2Hosting在国外是一家非常大非常有名气的终合型主机商，拥有几百万的客户，非常值得信赖，国外主机论坛对它家的虚拟主机评价非常不错，当前，A2Hosting主机庆祝1...
letmehear为你推荐
-
域名备案查询如何查询自己域名是否备案，怎么查询备案号？网站服务器租用哪些网站适合独立服务器租用？价格方面怎么样？网站空间域名什么是网站域名和网站空间域名备案域名怎么备案网站空间购买国内网站空间购买哪里的比较实惠啊？深圳网站空间深圳宝安网站设计，深圳网站空间，哪里做的最好？？？下载虚拟主机虚拟机怎么使用和下载美国免费虚拟主机哪有便宜的美国虚拟主机？246数据美国虚拟主机一年才40元http://246idc.com/host/域名停靠域名停靠是什么啊？ 谁能告诉我谢谢！域名服务器DNS服务器是什么东西？